Inside The Cup: History Edition
Ever wonder how #MaiaYogurt became the most delicious and nutritious treat on the market? It’s because there is so much more than that less-sweet taste that makes us the best.
Back in the early 2000s, Hamilton Colwell, founder of Maia Yogurt, was inspired when a close friend of his needed healthy snacks during her pregnancy. She found herself conflicted between food that tasted good and food that was actually good. Hamilton thought, “Why not both?”.
Immediately, Hamilton began his journey searching for the best ingredients to create a yogurt that the market has never seen, yet so desperately needed. He developed a checklist in order to ensure the utmost quality of yogurt. Must have:
- 100% Grass-Fed Milk ✓
- Natural Cane Sugar ✓
- Superior Probiotic Levels ✓
Why is this list so important? Well, our grass-fed milk comes from local dairy farmers who don’t give their cows hormones; every cup is fresher and friendlier to the environment. Unlike the majority of yogurts today, we don’t pour in the sugar to make it taste good. We let our yogurt speak for itself. Our focus is to lightly sweeten with 2-4 grams o f cane sugar per cup, not high fructose corn syrup like most leading brands. We add sugar to compliment, not to overpower the flavor. Last, but certainly not least, each cup of our yogurt contains strands of live active probiotic bacteria, prebiotic fiber, protein, and all the other goodies you need to empower health & wellness. (FYI, probiotics are good bacteria that help keep your gut healthy and aid digestion). Oh, and here’s an added bonus. Maia Yogurt has a thick and creamy texture, so you get all the feelings of indulgence without the added calories.
By now, you’ve surely grabbed a spoon and are prepared to dig in. But if you’re not convinced yet, just listen to what our fans have to say!
We hope you will join us on our journey in transforming the dairy industry one #thoughtfulyogurt at a time. Be sure to follow us on social, @maiayogurt, to keep up on what’s new and next.